It was a close gathering of fine people from the fashion fraternity and the employees of Lecoanet Hemant for the showcasing of their Summer 2012 Collection. People were mingling, sipping on wine, eating some cheese when all of a sudden, out of nowhere, quite like a ‘fLashmob’ but not quite either…women…wearing the new collection, walked into the foyer area. Women with real bodies and real faces and real personalities. Right from Lecoanet Hemant’s employees to designers, entrepreneurs and more, women from all walks of life showcased the collection in what was a brilliant and id say bold concept. I could see Hemant written all over this idea. And that is why I have so much respect for the guy.
It was a lazy sunny afternoon when Lecoanet Hemant invited a few of us bloggers to a lovely interaction session at their studio & factory unit in Gurgaon, Haryana.
It was to create awareness of the dedication of the label towards their environmental responsibilities as well as an introduction of the Indi-Polo Collection which was also sported by the Rissala Polo Club representing India in the Polo World Cup 2011.